Fractional CMO Playbook

This is why You Need a Fractional CMO Who Understands Video

Marketing your local business can feel like trying to hit a moving target. The landscape changes fast, and if you’re juggling a million things, marketing often slips down the priority list. But here’s the good news: you don’t have to be a marketing whiz or spend a fortune to get noticed. With the right strategies, you can attract more customers, build loyalty, and grow your business without breaking a sweat. Let’s dive into some practical, no-nonsense local business marketing

Let’s face it - marketing can feel like a wild jungle. You’re juggling a million things, and the last thing you want is to get lost in a maze of complicated software. But here’s the good news: the right top marketing tools can turn that chaos into a smooth, well-oiled machine. Whether you’re aiming to grow your brand, attract more customers, or just save time, these tools are your secret weapons. Ready to dive in? I’ve handpicked the best tools that’ll make your marketing li

When “Affordable Marketing” Becomes an Expensive Problem If you’ve ever hired a so-called cheap marketing agency, you probably remember how the pitch went: “We’ll get you results for a fraction of what other agencies charge.” Sounds great — until you realize you’ve spent months paying for “strategy” that barely moves the needle. The truth is, low-cost marketing often comes with hidden costs that aren’t measured in dollars — but in wasted time, lost opportunities, and brand da